AAF Illinois
American Advertising Federation
Chief Digital Officer
In 2019, I began a role as Chief Digital Officer at the Illinois Chapter of the American Advertising Federation. As part of my responsibilities, I built and maintained the chapter website, aafillinois.com, for three years. I regularly updated the website with agency work, photo and video content, and blog articles. In 2021, I launched the Digital Team, which became a student agency called Hyperlink. As a part of that initiative, I launched the AAF Blog, “Word of Mouth,” publishing the work of student copywriters.
Having built this site from the ground up, I am very proud of what it has become. It is a hub for student activity and resources, and is a great representation of the vibrant AAF community.
